PTT has made another remarkable step to promote its Café Amazon brand outside Thailand as it is going to have the first branch of this café shop in Fukushima, Japan.
Mr. Auttapol Rerkpiboon, Senior Executive Vice President, Oil Business Unit, PTTPLC, presided over the agreement signing ceremony for the Café Amazon’s single unit franchise in Japan, with Mr’ Yasunori Iwamoto, President, Codomo Energy Co., Ltd. and Mr. Suchat Ramarch, Executive Vice President, Retail Marketing, PTTPLC, inked the deal.
“It is such a challenge for PTT to penetrate and raise brand awareness in a high competitive market with sophisticated consumers like Japan. However, this collaboration would be a big step and great opportunity for Café amazon to enter a fresh coffee and beverage market in Japan,” Mr. Auttapol said.
Codomo Energy is renowned for green business that offers environmental friendly in Japan. This collaboration also provides the two partners an opportunity to exchange knowledge and experiences for further growth and improvement of products and services.
PTT continues promoting recognition Café Amazon brand in international arena. The company currently has 35 Café Amazon operating in several ASEAN markets.